{"id":3120,"date":"2023-02-22T07:36:00","date_gmt":"2023-02-22T07:36:00","guid":{"rendered":"https:\/\/www.theresianer.it\/theresianer-a-beer-food-attraction-2\/"},"modified":"2025-03-14T10:09:30","modified_gmt":"2025-03-14T10:09:30","slug":"theresianer-a-beer-food-attraction-2","status":"publish","type":"post","link":"https:\/\/www.theresianer.it\/fr\/theresianer-a-beer-food-attraction-2\/","title":{"rendered":"Theresianer \u00e0 Beer &amp; Food Attraction"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><strong>L<\/strong>\u2019<strong>inauguration officielle de la nouvelle image \u00e0 Rimini<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Du 19 au 22 f\u00e9vrier, <strong>Theresianer<\/strong> sera l\u2019un des protagonistes de Beer &amp; Food Attraction \u00e0 Rimini, qui rassemble en un seul \u00e9v\u00e9nement l\u2019offre nationale et internationale la plus compl\u00e8te de bi\u00e8res, de boissons, d\u2019aliments et de tendances pour le secteur out of home.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u2019est devant le plus important public de professionnels que la <strong>nouvelle image<\/strong> de <strong>Theresianer<\/strong> fait ses d\u00e9buts&nbsp;: tout en restant fid\u00e8le \u00e0 sa tradition historique, elle se modernise et prend une toute nouvelle route contemporaine. Avec une stylisation remarquable, le phare de Theresianer reste un \u00e9l\u00e9ment unique et distinctif, dans le logo et dans le design des \u00e9tiquettes, accompagn\u00e9 d\u2019une palette de couleurs aux tons pastel et d\u2019un nouveau gain du logo qui renforce son esprit italien. Tous les produits sont impliqu\u00e9s dans un langage graphique nouveau et original qui actualise et distingue la bi\u00e8re italienne n\u00e9e \u00e0 Trieste en 1766.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le parcours de d\u00e9gustation pr\u00e9sent\u00e9 par Theresianer \u00e0 la foire s\u2019articule \u00e0 travers les diff\u00e9rents styles brassicoles en format bouteille et f\u00fbt&nbsp;: les bi\u00e8res non filtr\u00e9es Premium Pils et WIT, IPA, Bock, Senza Glutine, Vienna, qui a remport\u00e9 plusieurs prix, Premium Lager, Strong Ale et Pale Ale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans un stand reprenant les lignes directrices et l\u2019image coordonn\u00e9e du Groupe \u2013 r\u00e9sultat de l\u2019expression artistique du pr\u00e9sident Martino Zanetti \u2013 des coups de pinceau libres et joyeux dans les tons du jaune et du noir, historiquement les couleurs de Theresianer et de son logo, dominent avec essentialit\u00e9 et \u00e9l\u00e9gance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9galement \u00e0 l\u2019honneur sur cette sc\u00e8ne d\u00e9di\u00e9e au go\u00fbt, la ligne <strong>Zerocinquanta<\/strong> \u2013 trois bi\u00e8res au caract\u00e8re fort pour autant de styles brassicoles, avec l\u2019IPA Cordelia, la bi\u00e8re rouge Amleto et la bi\u00e8re blonde Guglielmo \u2013 et le <strong>Theresianer Gin<\/strong>, qui, avec l\u2019utilisation du houblon dans ses botaniques, combine la tradition brassicole la plus consolid\u00e9e avec un distillat de tendance intemporelle, repr\u00e9sentant l\u2019entr\u00e9e de la marque dans le monde des spiritueux.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Du 19 au 22 f\u00e9vrier, Theresianer sera l\u2019un des protagonistes de Beer &#038; Food Attraction \u00e0 Rimini.<\/p>\n","protected":false},"author":5,"featured_media":2583,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"Theresianer r\u00e9v\u00e8le son image \u00e0 Beer & Food Rimini","_seopress_titles_desc":"Theresianer d\u00e9voile sa nouvelle identit\u00e9 \u00e0 Rimini : une fusion de tradition et modernit\u00e9 lors de l'\u00e9v\u00e9nement incontournable pour les amateurs de bi\u00e8re et food.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3120","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"acf":{"immagine_articolo_mobile":2586},"featured_image_url":"https:\/\/www.theresianer.it\/wp-content\/uploads\/theresianer-banner-beer-food-e1726475106685.jpg","_links":{"self":[{"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/posts\/3120","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/comments?post=3120"}],"version-history":[{"count":3,"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/posts\/3120\/revisions"}],"predecessor-version":[{"id":4341,"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/posts\/3120\/revisions\/4341"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/media\/2583"}],"wp:attachment":[{"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/media?parent=3120"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/categories?post=3120"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.theresianer.it\/fr\/wp-json\/wp\/v2\/tags?post=3120"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}